Paint brands should have some of the most beautiful ads in the world right?  We certainly thought so. For this campaign, Ireland’s leading decorative paint company, Colourtrend turned to us to reimagine the standard paint ad. Pushing aside the usual shots of people painting their walls, the brief was to reveal the beauty of how paint is formulated before it reaches the shelves, highlighting the quality of materials and processes that Colourtrend prides itself on.  

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