We are Ireland’s most effective

Creative Agency

When we opened our doors back in 2009, we wrote 3 words on the wall in the office.

‘Great work works’.

We believed then, as we do now, that great creative work is the key multiplier in terms of a business's growth and success.

It’s a belief that’s been shared by our clients who have worked with us to deliver business-building campaigns.

That’s why, according to EFFIE’s we’re Ireland’s most effective creative agency. Recognising work across a mix of our clients and across sectors of international and local Irish businesses.

Source – EFFIE/IAPI 2021 Leaderboard

great work works

A passion for making great work. It’s the ambition that lies at the heart of every project, big and small. It’s also the drive that helps us tackle every new project with fresh energy.
Great work sells more, moves more, means more and reduces the cost of buying attention. Accept no substitute. Great work, works.

Daring Simplicity

The problems facing brands are complex, multifaceted, layered - and the consumers we’re targeting aren’t any simpler. Yet the ideas that are the most effective are proven to be the simplest ones. That’s why we refer to our process as “Daring Simplicity”.  It involves mining all the complex data and distilling it down to the most relevant information. From that we find the sharpest insights and the best creative answers to solve business problems.


We pride ourselves on pushing to deliver the very best work for every client on every brief.
Which is why we’ve managed to deliver award-winning work for more than 50 different brands since we opened our doors.

some of our people

Jake
O'Driscoll
Creative Director
Diarmuid
Murrihy
Executive Finance Director
Joanne
Nolan
Head of HR
Margaret
Gilsenan
Executive Strategy Director + Founder
Sarah
Sherry
Business Director
Derek
Doyle
Executive Production Director
Rory
Hamilton
Chief Creative Officer + Founder
Kris
Clarkin
Creative Director
Patrick
Meade
CEO Boys+Girls Group + Founder
Caroline
Keogh
Executive Relationship Director
Pat
Stephenson
Chief Relationship Officer + Founder

Boys + Girls are delighted to be a member of the world’s best network of Independent agencies - By The Network.

By The Network offers us and our clients access to the very best hand picked independent agencies in the world. It includes Creative Agencies and specialist ‘Ninjas’ that cover every corner of the globe, every thinkable creative discipline and extraordinary, experienced and award-winning creative talent.

This gives us and our clients access to local market intelligence and expertise wherever it is needed.

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