May 14/12

It’s all paid for.

Posted by Patrick

A marketing phrase has been bugging me lately.

‘Earned Media’.

The most common use for it at the moment seems to be around social media. For example if you put an ad on TV you are using ‘Paid’ media. If it’s on your own website or on one of your delivery

May 14/12

Putting them under pressure…

Posted by Pat

Great advertising has the knack of perfectly anticipating the public mood and then delivering something which not only reflects that mood but amplifies it. There are many brilliant examples but one very very well executed yet relatively straightforward example is the Carslberg Jason McAteer advert that they created immediately prior to

May 10/12

Receptionist wanted. Must love balloons.

Posted by Frances

Boys & Girls are looking for a new receptionist. The position will involve a wide range of responsibilities with reception as the primary role. Cheerful attitude, reliability and talent for quoting bad comedies ad nauseum are a must. If you can picture yourself working behind a desk supported by balloons