‘Hungry To Compete’: Is Ireland The Next New Zealand?

CREATIVITY CHEAT SHEET: The One Show asks local creatives what essentials we need to know about this super creative market... Read More »

The Social Gap: The Campaign Jump from TV to Social Media

INFLUENCER: Boys & Girls’ Aoife Murphy on why you shouldn’t wedge a TV shaped brick into a social shaped hole... Read More »

Three Ireland – The Girl and The Cloud

“Last Christmas we helped Three tell the story of one little girl’s ‘Perfect Surprise”, when her Dad brought her back... Read More »

Appetite for Disruption

Shane Casey, Head of Digital at Boys and Girls dicusses how adblocking is just another symptom that the advertising model... Read More »

Boys and Girls announce a series of new business wins

Agency scoops Elave Skincare, Jyro and PWC accounts   Boys and Girls has announced a series of recent new business... Read More »

Our Lego table in the spotlight again, with Business Traveller

It’s not every day a global business and travel publication includes your meeting room in their definitive list of the... Read More »

Margaret on how to make your brand purposeful

Margaret Gilsenan, Partner and Planning Director at Boys and Girls, unravels the endless literature on ‘brand purpose’   There are... Read More »

Rory Hamiliton elected as ICADs new President

We are delighted to announce that our own ECD, Rory Hamilton, has been elected president of the Institute of Creative... Read More »

Aldi Play Rugby

Did you put the Fear of God in anyone this morning? Did you scare anyone? Well did you? Probably not.... Read More »

ADFX Awards, Great Work that Works.

When you enter the boardroom at Boys and Girls, right above your head are clusters of little bulbs organised into... Read More »

Coffee shop stint gave me a taste for hard work

LEAVING a good job in one of Ireland’s leading advertising agencies to set up his own business was a risk... Read More »

Cannes highlights danger of getting carried away by technology

Cannes Diary: Margaret Gilsenan on a wake-up call for marketing Digital, data, content, speed, agility, AI, VR and a host... Read More »

Boys and Girls off to Cannes Lions festival

Advertising agency part of Irish industry contingent on French ‘reconnaissance’ Laura Slattery, Irish Times Boys and Girls is one of... Read More »

The Meaning in Activation

A clever brand activation strategy can make all the difference when it comes to connecting to consumers, writes Dan Henson.... Read More »

Digital Do’s and Don’ts – A Perspective

Shane Casey, Head of Digital, Boys and Girls   It’s too easy to get caught up in the frenzy that... Read More »

Working culture is massively important in keeping your people happy and motivated…

Working culture is massively important in keeping your people happy and motivated… Pat Stephenson, Sunday Indo Business The number one... Read More »

When the ad man got mad – at bullying

Local heroes Irish advertising firm Boys and Girls is developing a plan to prevent bullying Louise McBride, Sunday Indo Turning... Read More »

Our Award Winning Home

We’ve nearly been in our new home Bloomfield House for a year now. When we moved in the building was... Read More »

Boys and Girls Talk at Web Summit 2015

In early 2015 we were asked by a local charity called the Solas Project to mentor a class of 5th class... Read More »

25 Sharks

We were delighted to win an unprecedented 25 Sharks last weekend at the Kinsale Shark Awards 2015.  Not only was... Read More »