Starry-eyed after the APMCs
All of our nominations were turned into Stars at the APMC awards last Friday night at the Marker. Three golds, six silver and two bronze landed us 11 Stars …
Read ArticleThree contract extension
We are delighted to announce the continuation of our award-winning partnership with Three for a further 3 years. The extended contract will increase the scope of the our remit …
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Identity refresh and Robert Senior
Since we launched eight and a half years ago a lot has changed. We opened our doors back in 2009 with not much more than a Lego table and …
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How I Got Hired As… Creative Director of an advertising agency
Laurence O’Byrne is a creative director at creative advertising agency Boys and Girls who has won a number of Cannes Lions and Kinsale Shark Awards. He is also the creator of an …
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Brands, make me care
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Rory Hamilton, partner and executive creative director at Boys and Girls, harks back to a time when everyday brands provoked strong feelings.
Read ArticleIt’s time to start breaking things
Creative Director Laurence O’Byrne shares his thoughts on judging at the Kinsale Sharks and the overarching theme of Bravery Brave. A small word to takeaway from a 4 day …
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A Snapshot of Irish Advertising
Boys and Girls Managing Director Patrick Meade reflects on what the IAPI census data says about the Irish industry.
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The importance of a Whopper Relationship
by Pat Stephenson, Partner and Head of Client Service How do you make a campaign like Proud Whopper? On the face of it’s pretty straightforward. You need a great …
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