News

13May 2021

Stuff we like

by Sarah Sherry, Business Director Haircut or holiday? I obviously need both badly but this really nice piece from Tourism New Zealand has me yearning for a great big …

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13May 2021

Truth, Lies and Advertising

Truth, Lies and Advertising: The Art of Account Planning. By Jon Steel. In this month’s B+G Book Club, Charlotte Bourke, Junior Planner, takes us through Jon Steel’s classic. Throughout …

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13May 2021

Design Superpower

by Barry Smith, Head of Design When I think back, my earliest memory of a brand wasn’t really of a brand at all. Rather, it was a “brand” my …

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15Apr 2021

Stuff we like

by Jake O’Driscoll, Senior Art Director The city of Tokyo has more Michelin stars than any other. More than the food meccas of Paris and New York combined. If …

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15Apr 2021

Why does the Pedlar Sing?

What Creativity Really Means in Advertising In this month’s B+G Book Club, Margaret Gilsenan, Chief Strategy Officer dissects “Why does the Pedlar Sing?” by Paul Feldwick. Paul Feldwick continues …

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15Apr 2021

Ideas aren’t like lightbulbs, they’re like trees

by Rory Hamilton, Chief Creative Officer I’ve been thinking a lot about ideas recently and where they come from. The reason for this is that I’ve been asked to …

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11Mar 2021

Stuff we like

by Bairbre McGlade, Senior Art Director Heading out for a walk is the new ‘out out’, or rather the only ‘out out’ we have right now. So, it’s a …

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11Mar 2021

Atomic Habits

An easy and proven way to build good habits and break bad ones. In this month’s B+G Book Club, David Carter, Account Director, reviews “Atomic Habits” by James Clear. …

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