Stuff we like
by Sarah Sherry, Business Director Haircut or holiday? I obviously need both badly but this really nice piece from Tourism New Zealand has me yearning for a great big …
Read ArticleTruth, Lies and Advertising
Truth, Lies and Advertising: The Art of Account Planning. By Jon Steel. In this month’s B+G Book Club, Charlotte Bourke, Junior Planner, takes us through Jon Steel’s classic. Throughout …
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Design Superpower
by Barry Smith, Head of Design When I think back, my earliest memory of a brand wasn’t really of a brand at all. Rather, it was a “brand” my …
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Stuff we like
by Jake O’Driscoll, Senior Art Director The city of Tokyo has more Michelin stars than any other. More than the food meccas of Paris and New York combined. If …
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Why does the Pedlar Sing?
What Creativity Really Means in Advertising In this month’s B+G Book Club, Margaret Gilsenan, Chief Strategy Officer dissects “Why does the Pedlar Sing?” by Paul Feldwick. Paul Feldwick continues …
Read ArticleIdeas aren’t like lightbulbs, they’re like trees
by Rory Hamilton, Chief Creative Officer I’ve been thinking a lot about ideas recently and where they come from. The reason for this is that I’ve been asked to …
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Stuff we like
by Bairbre McGlade, Senior Art Director Heading out for a walk is the new ‘out out’, or rather the only ‘out out’ we have right now. So, it’s a …
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Atomic Habits
An easy and proven way to build good habits and break bad ones. In this month’s B+G Book Club, David Carter, Account Director, reviews “Atomic Habits” by James Clear. …
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