Boys and Girls

Shocking isn’t it!

Truth is we’ve being doing it for a while without even noticing it. According to research group GfK, who held a breakfast briefing this morning, we’ve begun to multi-task in our consumption of media. One of the short presentations made at the session was based on the Digital

Ok, full disclosure, I am on the board of Plan Ireland.  But for the 4th time they have brought out a  ’Because I am a Girl’ report to highlight the lack of rights and equality that girls experience in the developing world.

I could bang on with statistics but this video

Last Wednesday, India banned bulk mobile messaging for the days leading up to a religiously sensitive court decision. The reason given: to prevent the organization of religious riots. Analysts saw it as a highly unusual and bold move for the world’s largest democracy.

But is this just another indication of a

Facebook is just about to announce a deal with Skype to integrate SMS, video chat, and Facebook Connect. This is part of their plan to become the central communication portal online. It’s a win-win situation. Skype dominates the online calling space, but it needed a presence in Social Media where users are now

Samsung and the Viral Factory have created a space stunt to demonstrate just how tough a Samsung memory card really is. In mid-October, a weather balloon will carry 100 paper airplanes, loaded with memory cards, 30,000 meters into the sky. Once in the stratosphere the planes will be released to

This months IMJ arrived into the agency on Friday and I have to admit, i immediately flicked to the back to see what i’d written. You see, i wrote this month’s “I wish i’d done that” section and now i wish i didn’t.

Every month, a different creative writes a

This week the CSO published figures of Ireland’s 2010 migration patterns. We are seeing the highest levels of net migration (that’s the difference between those coming and going) since 1989.

64k people emigrated last year, the biggest change being in the number of Irish nationals emigrating (up 55% in a single

Interesting talk by David Armano on TEDx. He makes an obvious point, but one that we often forget…media is not social, people are. Or to put it another way, Social Media is simply a “how”, not a “what”. With the number of bright, new shiny things bombarding us, it’s no

[youtube=http://www.youtube.com/watch?v=7pr93O8kGyg]

The new Cadbury ‘Spots V Stripes’ campaign has been playing on my mind recently. In principle I really like it. They’re an official sponsor of the 2012 Olympics in London and the idea lives up to the spirit of competition inherent in the games themselves. The main TV ad is

I have been reading a whole lot of articles recently posing the question “is the internet dumbing us down?” …..writing that typically comes to the conclusion that yes it is!

My conclusion is not yes or no, my answer is that the internet CAN dumb us down if we are not