Letterer at work
Back in February, we were asked to look at creating an identity for Ireland’s best music venue (building previously know as the O2) which would be sponsored by Three. Our brief was firstly to come up with a name for the Venue, one that would capture the simplicity and clarity
McDonnells Curry Sauce
McDonnells Curry Sauce is one of those golden, authentic Irish brands, which lends itself to having a bit of fun creatively. So earlier this year when the McDonnells team approached us with the opportunity to create their first TV ad ever, we jumped at the chance.
Nissan Innovation for Everyone.
You don’t see many Irish made car ads, blame the perceived expense of filming and the genre’s penchant for shot of impossibly silver cars carving down South African coastal roads. It’s a pity. We have a different relationship with our cars than our European counterparts.
Daring Simplicity (In footballing ability)
Seven of Boys and Girls finest took the the field on Friday night. An hour later they emerged as men, blinking in the late evening sun, bloodied, slightly dizzy and with a shooting pain down their left arm, but most importantly victorious.It was a match that will live long in
At Boys and Girls we like to think making ads is kind of our forte. But when our new client Glenilen Farm asked us to create an online video to promote their new four packs of yoghurts, we took the term to a new, quite literal level.
We are delighted to have picked up two awards at the 2014 Caribbean Advertising Federation ADDY Awards, both for our client Digicel.
Space: The Final Frontier
Too often media space, whether it be press, digital or out-of-home, goes completely underutilised by advertisers who fail to recognise the potential of such space by not taking a step back and looking at the bigger picture.
This season we’re kicking off every Premier League kick off with a 30 second countdown from Three Mobile. From 30 to 1, we countdown the tense seconds before the game. Each number, each second, a visual celebration of the pre-game preparation of the fans and players. The 30 seconds
When The World Zags, Zig.
On the 2nd February we saw the 48th annual Superbowl take place, and with it brought fierce and costly competition between top ad-visories. It also featured an American football game where two teams, who’s localities preceded two obscure animals’ names, fought hard for victory but which ultimately ended in a