Open the pod bay doors, Siri.
If someone had told me when I was a kid that I would grow up to find technology capable of inducing belly butterflies, I would have probably called them a bumface and given them a chinese burn. Yet, last week I joined the global geekgasm on the launch of the
What was the brief?
I have to get this off my chest before next Thursday, after which we may not even remember some of our ‘glorious’ presidential candidates.
The Mary Davis campaign is running with the standard head and shoulders election shot (Brief: drive top of mind awareness and deliver snappy campaign message in a
Marketing departments, but not as we know them
I have being meaning to blog about this article for some time. McKinsey Quarterly published an interesting article earlier this year entitled ‘We’re all marketers now’.
In (very) short and at its most simplistic, it reminds us that every contact point we have with a brand (from the pack to the
Always on.
Constant connectivity. Information at your fingertips. The internet in your pocket (or are you just happy to see me). Thanks to the remarkable advances in technology over the last 20 years in particular we have an always on connection to everything and everyone.
Which is great?
Magnifique
Making an ad is a series of decisions. For a client it starts with choosing the right agency, but from there it’s a collaboration. As an agency we agree the brief, and select the right team to work on it, we weed out the best concept. Then there’s choosing the
Pain does not exist in this dojo, does it?
I’d like you to spare a thought for Rory who injured his knee last night playing football and is now hobbling around the office like a stubbly Ralph Macchio!
As you may already know Rory really loves his football and this setback is likely to keep him out of action for
Dear Steve
I remember my first Mac, Macintosh as you called it then. A beige magic box that hummed in the corner of 5th class. The only incursion of plastic in the wooden desks and crosses world of an Irish convent primary school, apart from the ‘Jem and the Holograms’ lunchboxes.
How much is that dogfood in the window?
We at Boys and Girls are (for the most part) huge dog lovers and an article in Monday’s Irish Examiner must not go unnoticed.
Hello Big Brother
I’ve been playing around with Facebook’s new timeline feature for the past couple of days. My first impression is that it looks very impressive. It’s a far more appealing way to view your information than the current site. In fact it looks so ‘professional’ that I can’t help thinking that
Halifax invent time travel, make ad.
Think of all you could achieve if you could travel through time. You could go back and invent Twitter, you could prevent 9/11 – you could stop Dana! Which is why I’m so surprised that given this opportunity, Halifax made an ad straight out of the 80’s.
