Budget Mayhem
The last few years have seen the rise of the term “Low Budget” and its challenging sibling “No Budget” .
Often a tight budget is no bad thing, after all a good idea always costs less than a bad one. A good idea can be cost effective and easy to shoot in
CULT Hit
We have been lucky enough in having many talented people perculate through Boys and Girls towers since we opened. Shane Langan is certainly one of these and over the years he has ennobled many of our scripts with, in particular, lots of hilarious japes, jokes, guffaws and wheezes.
28 Days Later.
Approximately 28 days ago Bairbre and I collected together all the cereal vouchers in the kitchen and sent away for a Kellogg’s bowl. Oh, the excitement was palpable and our little feet have worn a path to the letterbox in the many long days since. This morning our prayers were
Shark Week.
This weekend saw the 49th Annual Shark Awards take place in Kinsale.
It was a great weekend, made even better by Boys and Girls picking up 2 Sharks for our Digicel campaign this year.
It made us very proud (and a little drunk) to see our hard work out in Jamaica recognised
Where’s my replicator?
If there’s two things I like it’s Sci-Fi and trainers. When both combine it’s always awesome. Take these bad boys i got last year:
Adidas High-Tops meet Star Wars. Geek heaven.
Now Nike are in on the action with their 2015 Nike Mags.
Did they get it right?
I can’t believe that in 1967 when this film was made that they were able to predict quite a lot of what computers could do but re the genders were they predicting that a) women would continue to have no financial independence or b) men could be easily manipulated into
Designing Facebook competitions
Facebook competitions are becoming increasingly popular as brands try to grow their ‘likes’ base and build their social value. But while the prizes on offer are of course a big draw, equally important is how the competition will allow the entrant communicate something about themselves. This article runs through four
A little bird told me…
Twitter is about to extend its advertising offering to allow advertisers place ads in front of people who haven’t asked to see them. And they won’t be allowed to opt out of the ads either.
Brands are currently able to place ads in front of users who are already followers. This
Making the news
For those who may have missed it, here’s a link to Fiona’s interview last night on the RTE News in relation the BAI public consultation on advertising HFHS food during childrens’ programming.






