Author Archive


May 14/12

Putting them under pressure…

Posted by Pat

Great advertising has the knack of perfectly anticipating the public mood and then delivering something which not only reflects that mood but amplifies it. There are many brilliant examples but one very very well executed yet relatively straightforward example is the Carslberg Jason McAteer advert that they created immediately prior to

Apr 23/12

A Curious Press advert of the Month

Posted by Pat

We’re delighted that our curiosity and hunger making campaign for Brancott Estate’s Curious feast for the senses has been awarded the Press advert of the month for March.

It’s always nice to win an award and it’s particularly nice to do so for a client who really drove us on

Feb 23/12

Jingle Jangle

Posted by Pat

Great things these blogs. My fellow B&G’ers are sick of hearing me go on about my belief in the power of the jingles….but now i have a whole new audience to inflict my views on. Huzzah!

So back to Jingles, or earworms or sonic logo’s or whatever they are called now.

Feb 12/12

RIP David Kelly

Posted by Pat

Just heard the news about the sad passing of the incredibly talented, one man Irish acting institution David Kelly. Throughout the likes of Strumpet City, Fawlty Towers, Waking Ned, Charlie and the Chocolate Factory and Stardust he seemed to effortlessly fill his screen character’s with a lovable, empathetic charm –

Dec 04/11

itsendaworld

Posted by Pat

The ghost of Charles Haughey, Lynch & DeValera had really dominated the pre game chat. A state of the nation address? A moment in history cast in televisual amber. What was in store for us over the coming days, months, years? We are of course living beyond our means but

Nov 04/11

The President will see you now…

Posted by Pat

I’ve always wanted to hear those words. Hollywood dialogue osmosis most likely. And today i almost did.

Recently i’ve gone onto the Marketing Society Council and my timing was pretty fortutitous. The Society has just turned 40 and we were invited to mark that landmark achievement with a visit to the

Oct 19/11

Always on.

Posted by Pat

Constant connectivity. Information at your fingertips. The internet in your pocket (or are you just happy to see me). Thanks to the remarkable advances in technology over the last 20 years in particular we have an always on connection to everything and everyone.

Which is great?

Which is great! It allows us

Sep 16/11

CULT Hit

Posted by Pat

We have been lucky enough in having many talented people perculate through Boys and Girls towers since we opened. Shane Langan is certainly one of these and over the years he has ennobled many of our scripts with, in particular, lots of hilarious japes, jokes, guffaws and wheezes.

You see Shane

I know. It feels weird after all this time being mocked, jeered and pilloried as an economic joke to see people in the international economic community actually viewing Ireland as a good place to invest their money.

But that is actually what has happened. American Billionaire Wilbur Ross (good name for a

Jul 27/11

Trippin’ the Midleton fantastic

Posted by Pat

Are there any Whiskey fans amongst you our fine readers?

We’ve been very lucky to have had the opportunity to work on the relaunch a range of Whiskeys that represent the unique Irish whiskey style of Single Pot Still. Some of these brands like Redbreast and Green Spot have been defiantly